Marketing and Design Blog

Atomicdust wins ‘Best Designed Website’ at RFT’s Web Awards

Last night, we celebrated alongside some of the best of the web at the Riverfront Times 2012 St. Louis Web Awards - and we even took home a trophy of our own for Best Designed Website.

Here’s what the judges had to say:

“This site is seriously gorgeous with its sleek black-and-white layout and subtle flair. Atomicdust is also one of the few creative agencies that effectively harnesses the personalities of its employees and displays that energy online without being cheesy. For examples of that, just check out its frequently updated blog.”

Kind words, indeed. It may be cliché to say, but it truly was an honor just to be nominated, considering they chose from over 1,000 nominations from more than 400 readers.

And kudos to Atomicdust designer and photographer, Jason Stoff, as well. His personal site, Encor.es, won for Best Photostream/Flickr.

Check out RFT’s site for more on the winners and pictures from last night. And special thanks to Dan O’Saben for letting us use one of his images from the event for this blog post! 

Online Ad Spending Outpaces Print, But Does it Matter?

Online advertising spending will surpass print in the United States for the first time in 2012, according to a forecast by eMarketer. As stated in this report, spending is set to increase twenty-three percent to $39.5 billion.

Interaction is Branding

When someone mentions "branding," my guess is "interaction design" isn't the first thought that comes to mind.

In the increasingly always-connected mobile world we live in, it should be.

The way a user interacts with an app, website, or device has a profound impact on the emotional connection users form with their favorite brands. People love to be surprised and delighted - and paying careful attention to interaction decisions is a fantastic way to reinforce a brand experience. Read more about branding and interaction design.

We’re a Finalist for the RFT Web Awards

The Riverfront Times published it's list of finalists for the 2012 St. Louis Web Awards, and Atomicdust made the cut. The winners will be announced on January 24th, during a special event at the Old Rock House.

We were nominated for two categories this year, Best Use of Facebook to Promote a Business/Org and Best Designed Website. We would also like to give Jason Stoff, designer and photographer at Atomicdust, kudos for having his personal site, Encor.es, make the list as a finalist for the Best Photostream/Flickr category.

To see the complete list of finalists, including some of our friends from Midtown Alley visit RFT's site.

Update: We won Best Designed Website

See Danielle's post (Atomicdust wins ‘Best Designed Website’ at RFT’s Web Awards) for details. 

Atomicdust featured on the St. Louis Egotist Agency Insider

We are flattered that the St. Louis Egotist decided to feature us in their Agency Insider series. The St. Louis Egotist seves up news on design, advertising and other creative resources to the Missouri advertising community with entertaining irreverence.

We opened the doors of our new Midtown Alley office for a tour as well as shared a few insights into what we do, and what we believe in.

Read the full story on the St. Louis Egotist. 

Midtown Alley Creative Firms Featured in The Post-Dispatch

We are officially settled into our new office at 3021 Locust. We've had an open house, a party for our clients and participated in the AdSaint Agency Crawl.  Everyone at Atomicdust appriciates the sense of community and comradery Midtown Alley offers for creative agencies and other businesses in the corridor between Grand and Jefferson.

January Marketing and Design Events around St. Louis

So it’s the second week of 2012, and you’re back into the swing of things at work, right? How are those other resolutions going? What about the one to attend more of the awesome marketing, social media and design events in our great city? Well, leave it to Atomicdust to help you out. Here’s a list of upcoming events for January. And since you’re bound to run into a few Atomicdusters at these events... you’ll have someone to thank!

See the list of January Marketing events in St. Louis.

New Year brings New Wallpapers

We're back from our holiday hiatus and ready to tackle all of the great plans we have in the works for Atomicdust in 2012. And we thought we would help you kick off your new year with a new batch of fresh wallpapers from our creative team. Download one (or all!) for your desktop, phone and iPad, and have a great 2012!

Healthcare websites go mobile – with help from Atomicdust

If you’ve ever tried to access a website designed for desktop browsers on a mobile device, you’ve probably noticed it’s often less than an ideal experience. First, of course, is load time – it can take a long time to load those media-rich pages. It also can cost you money if you’re on a limited data plan. And then there’s the pinching, zooming and scrolling. Despite manufacturer’s claims of full compatibility and the near-tablet sized screens of some of the latest models, it’s still a huge issue, right? Well, if you think it’s not worth it – imagine how your customers feel.

Gateway EDI had been wondering the same thing – so they came to us for help. Read more about the mobile site we designed for healthcare billing provider, Gateway EDI. 

After a Year of Hard Work…

We're taking a break over the holidays to spend some time with our families and friends. We will be out of the office from Monday, December 26 through January 1, but will be back at it on Monday, January 2.

We wish you and your family a joy-filled and safe holiday season and a Happy New Year!