Marketing and Design Blog

Pebble does it right by keeping it (relatively) simple.

Everyone’s talking about smartwatches these days. Rich Heend, our copywriter, got his hands on one of the first entrants to the market, the Pebble. Read his thoughts here.

Atomicdust Holiday Gift Guide: Tech

At Atomicdust, we're surrounded by technology all day - iPhones, cameras, desktops, tablets, and more - so we've come to appreciate a well-designed, useful gadget. Whether it's speakers, headphones, an alarm clock or a 3D printer, this year, Santa and his elves better be working hard to combine functionality and design.

Image above: 1. Alarm Dock | 2. Bowers & Wilkins P3 On-Ear Headphones  | 3. Braun AB1 Clock Blue | 4. Moog Moogerfooger MF-104Z Analog Delay | 5. Form 1 | 6. Bowers & Wilkins A7 AirPlay Wireless Music System | 7. Memoto Lifelogging Camera

See our other Holiday Gift Guides for tech, books, the home, office and style. 

A Designer’s Loosely Organized Thoughts on Adobe Photoshop Touch

As a Professional Designer Person, I'm contractually obliged to get excited when Adobe releases a new version of Photoshop. Early last week, the newest product to bear the Photoshop name was released to iPad 2's everywhere. After some fiddling, I've come away with a few initial impressions.

Cool Designer Tool: The Cosmonaut Stylus from Studio Neat

I'm an iPad junkie (I know, it's a huge shock to you all). Moreover, I often use it to take notes, access my calendar, sketch out ideas, and generally hash out ideas while I'm at work. It's become my digital sketchbook, a device with unlimited potential for assisting me in fleshing out ideas.

For the past few weeks, I've been using Studio Neat's Cosmonaut stylus instead of my old Wal-Mart brand capacitive stylus. It's been a great experience, though not without quirks.

Read more about Jason's experience with Studio Neat's Cosmonaut stylus. 

Interaction is Branding

When someone mentions "branding," my guess is "interaction design" isn't the first thought that comes to mind.

In the increasingly always-connected mobile world we live in, it should be.

The way a user interacts with an app, website, or device has a profound impact on the emotional connection users form with their favorite brands. People love to be surprised and delighted - and paying careful attention to interaction decisions is a fantastic way to reinforce a brand experience. Read more about branding and interaction design.

Healthcare websites go mobile – with help from Atomicdust

If you’ve ever tried to access a website designed for desktop browsers on a mobile device, you’ve probably noticed it’s often less than an ideal experience. First, of course, is load time – it can take a long time to load those media-rich pages. It also can cost you money if you’re on a limited data plan. And then there’s the pinching, zooming and scrolling. Despite manufacturer’s claims of full compatibility and the near-tablet sized screens of some of the latest models, it’s still a huge issue, right? Well, if you think it’s not worth it – imagine how your customers feel.

Gateway EDI had been wondering the same thing – so they came to us for help. Read more about the mobile site we designed for healthcare billing provider, Gateway EDI.