Blog: Technology

A Bold New Brand: From Ungerboeck to Momentus Technologies

Have you ever heard of the Apollo Theater? What about Harvard University? The NFL? Google? Behind the world’s largest and busiest venues and organizations, there’s a tool keeping all their event data in one place. It’s coordinating calendars, attendee counts,…


Why You Need to Create a Google Analytics 4 Property—Fast

Every so often, a big announcement rocks the digital marketing world. Google made one such announcement earlier this spring. Its ubiquitous tool, Universal Analytics—used by marketers and businesses around the globe to track everything from basic web traffic to hyper-focused…


All Systems Go for Exegy’s FinTech Web Design

Last year, Atomicdust started working with Exegy, a financial tech (or fintech) company. Exegy builds software and physical products that offer real-time, historic and predictive market data for brokers, traders, banks and financial companies around the globe. They make things…


Digital Marketing & Data: A Change is Coming—Soon

A sea change is coming. Several tech platform updates coming in the next few months will create drastic differences in how digital marketing teams work and what they’re able to do, from ad targeting and retargeting to SEO performance. When…


On Location: Video Production with BMW Motorrad

Every two years, BMW Motorrad – the motorcycle-focused sub-brand – organizes an off-road adventure ride called The GS Trophy. It challenges competitors from nineteen nations to see who is the best off-road rider in the world, with everyone riding BMW…


Techniques for Optimizing Images on the Web

The days of text-only websites without styling or images are mostly gone. An effective website likely uses interesting photos or graphics to inform and inspire visitors. Though many image effects like drop shadows, gradients and shape transforms can be achieved…


Atomicdust Heads to SXSW

By the time you read this, Tara and I will be in Austin for the annual South By Southwest Interactive Festival. If you’re not familiar, SXSWi is a five-day event filled with speakers, discussions and every possible meet-up you can…


Building a Better Tripod for Aerial Photography

If you’ve kept up with our blog, we’re sure you’ve seen some of Atomicdust’s photography work for our clients. With photographers on staff, we have the ability to make every image fit with our creative goals, reinforce messaging and further build…