Resources

Branding Your Company, Products and Services

Mike Spakowski provides an overview of branding, how it impacts visual identity, strategic positioning and internal culture.

Branding your business, products and services

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When most people think of branding, they think of logos and slogans. And while that’s definitely part of it, branding doesn’t begin (or end) there.

In this webinar originally recorded for the Better Business Bureau, Atomicdust Partner/Creative Director Mike Spakowski provides an overview of branding, how it impacts visual identity, strategic positioning and internal culture.

In this webinar, Mike will discuss:

  • Why businesses commonly seek out branding agencies
  • How design can be more useful for businesses
  • How branding helps businesses beat their competition
  • The connection between branding and reputation
  • How branding impacts customer experience
  • And share common processes and language we use to develop positioning for clients

Ready to build an intentional brand for your business?
Call or email Mike Spakowski at (314) 241-2866 to learn how Atomicdust can make it happen.