Blog: restaurant branding

Crafting a Brand Identity for Wheelhouse

The team behind Wheelhouse, a wildly successful restaurant and bar in downtown St. Louis, turned to Atomicdust to help them refine their brand identity and design new menus. After success with the original Clayton location, the team set their sights…


How Does Restaurant Branding Differ from Corporate Branding?

Believe it or not, branding a restaurant is not that different from traditional, corporate branding. For years, we’ve worked within more conservative, business-to-business markets, but have recently found ourselves doing more and more branding and design for local restaurants. How…