She’s blindfolded, with a two-sided scale in one hand. Sometimes she holds a book in the other. Lady Justice is one of the most recognizable symbols of law. She represents fairness, the objective pursuit of truth, and balance between opposing…
I am convinced that Mike Spakowski wakes up every morning with about 10 new ideas. From what I can tell, he’s always been that way. Twenty-five years ago, he had a lot of ideas for websites he wanted to make.…
Some people are natural storytellers. Others are endlessly curious. A rare few can write both code and copy. But finding someone who fits all three and has an endless stream of energy and ideas? That’s like finding a needle in a…
Most teenagers don’t tour corporate office buildings for fun. But I wasn’t a typical 15-year-old. Vice president of my high school’s Environmental Club, I hung out after school planting gardens on campus and sorting the recycling in the cafeteria. (I’ll…
Wow…we didn’t prepare a speech. But if we did, we’d start it like this: Thanks to St. Louis Magazine for including Mike Spakowski in the inaugural St. Louis Business 500. This list isn’t just a roll call of executives—it’s a…
February might only have 28 days, but it doesn’t fall short on opportunities to dig deeper into marketing and design. From conquering social media analytics to leading with AI and unlocking marketing automation trends, there’s plenty to get your creative…
You know the feeling. The electrifying feeling of standing shoulder to shoulder with other fans in a packed stadium, holding your breath in anticipation… right before your team clinches the championship. If you’ve ever played a sport, lived in a…
Awards and accolades are always exciting—but nothing compares to a happy client who asks to work with us again. Last year, we partnered with the Tracy Family Foundation to revamp its 2022 annual report in celebration of the organization’s 25th…
A refreshed brand identity built for clarity, purpose, and memorable visuals.
I’ve researched hundreds of logistics brands in the last couple of months. I’ve poured through websites, evaluated logos and reviewed positioning statements. And I’ve noticed a pattern. For the most part—and with a few notable exceptions—the logistics industry is filled…