Marketing Automation + AI
Build and grow brands rapidly.
Custom automations and AI-fueled tools that free up your team’s time, sharpen the customer journey and do the repetitive work that was quietly burning hours. Useful. Measurable. Built into the workflows you already use.
AI + Automation—built by Atomicdust
Ten hours back a week, every week
Leads that route themselves to the right salesperson
Reporting that assembles itself by Monday morning
Nurture sequences that run without a babysitter
AI tools your team will actually use, not shelve
Smarter marketing. Fewer clicks.
Every marketing team has a pile of work that doesn’t need a human but keeps getting one. Segmenting lists. Tagging content. Drafting copy that’s never published. Routing leads. Sending follow-ups. It adds up fast.
Atomicdust builds automations and AI tools that do that work instead. Connected to the systems your team already lives in: HubSpot, Salesforce, WordPress, Ahrefs, Google Analytics. Not a standalone platform you’ll stop logging into in six months.
The goal isn’t to replace the marketer. It’s to move the marketer off the repetitive work and onto the work that actually moves the business. Then prove it saved time. Then build the next one.
Atomicdust Marketing Automation & AI
How we build AI + marketing automations for clients.
Saving your team’s sanity, one headache at a time.
Audit
We start by analyzing your workflow to find repetitive tasks that drain hours, and places in the customer journey where a combination of data, tech and creativity could change the game entirely. Starting conceptually, we’ll outline opportunities for new systems and prioritize based on impact.
Build
We build inside the systems your team already uses—HubSpot workflows, Salesforce rules, WordPress CMS—and can layer in custom scripts, plugins and data visualizations. Every automation gets tested and handed off with training so your team can hit the ground running.
Measure + Iterate
As the automation runs, we’ll measure performance and make adjustments for continuous improvement. AI-fueled tools can be updated with new data, extended functionality and new visuals so they always feel fresh.
Your team
The people who build the tools
No automation department, no handoffs—the people who scope your workflows are the people who build them.
25+
Years building B2B brands.
9
Free audit tools built, shipped and generating leads on this very site.
5×
Voted Best Marketing Firm in St. Louis—five consecutive years.
What We’ve Built
Real automations, shipped and saving hours.
Not concepts. Not a slide deck. Tools we’ve built for clients (and ourselves).
Lead-Gen Audit Suite
Nine free website scanners—brand, SEO, accessibility, AI-readiness and more—built as a WordPress plugin that turns anonymous traffic into scored, qualified leads. You’re looking at it: every audit tool on this site came out of this build.
Lead Routing + CRM Automation
HubSpot workflows that score, enrich and route leads to the right salesperson in seconds—with the follow-up sequence already queued. No more leads dying in a shared inbox.
Email + Nurture Automation
Behavior-triggered email programs that run without someone babysitting them—welcome tracks, re-engagement, post-download nurture—built and tested inside your existing platform.
AI Content Drafting Systems
Generative tools trained on your brand voice that produce the first draft—blog posts, landing pages, sales one-pagers—so your team starts at 70% of a blank page.
Self-Assembling Reporting
Dashboards and data visualizations that pull from every channel and assemble themselves by Monday morning—the report your team used to spend Friday afternoon building.
SEO-Safe Site Migrations
AI-assisted replatforming that moves hundreds of pages—titles, metas, redirects, content—without losing the rankings you spent years earning.
Programmatic Landing Pages
Page systems that build out an entire keyword cluster of pages—templated, on-brand and individually written—in the time most agencies need for three pages.
What We Automate
The boring work that used to take a human.
Lead Routing + Scoring
Email Nurture Sequences
CRM Integrations
HubSpot Workflows
Content Personalization
AI Copy Drafting
AI Research + Summarization
Chatbots + Conversational AI
Segmentation + Targeting
Reporting Automation
Form + Survey Workflows
Sales Enablement Tools
Data Cleansing
+ More
What you get when automation actually works:
→
Hours back in your team’s week, every week
→
Leads that route themselves to the right salesperson
→
Nurture sequences that run without someone maintaining them
→
Reporting that assembles itself—insights and all
→
AI tools your team will actually use, not shelve in two weeks
→
Systems your martech stack can talk to, not around
→
A roadmap for what to automate next
Automation that saves hours. AI that saves weeks.
Companies usually come to us when the marketing team is drowning in manual work. Leads get stuck in the wrong stage. Emails get sent late. Reports take two days to assemble. We audit the workflow, find the leaks and build the systems that close them.
Our philosophy on marketing automation is simple: free a team from redundant tasks so they space to pursue bigger ideas. Some of the best AI-backed automations are the most boring: workflows that save a team ten hours a week, every week, forever.
So we skip the buzzwords. No ‘revolutionary AI platform.’ No ‘leveraging machine learning.’ Just specific automations, mapped to specific jobs.
Our job is to find the work your team keeps doing by hand (or doesn’t have time to do at all) and build the system that takes it on. Sometimes that’s a HubSpot workflow. Sometimes it’s a custom script. Sometimes it’s a generative AI tool that drafts a first pass of content your team edits and approves.
Atomicdust’s automation work gives your team back the hours they’ve been losing to low-value repetition. Then we aim those hours at the high-value work only humans can do.
We’ve built automations for lean startups, industry leaders, and companies who just needed help maximizing their martech. The common thread: practical tools, built into real workflows.
Free Tool from Atomicdust
Can AI search find you?
Before we talk automation, see how visible your site is to ChatGPT, Claude and Perplexity. Run our free AI-readiness scan—it takes about 20 seconds.
Reading your homepage…
AI-readiness score for
AI-Readiness Audit
See what the machines see—and miss.
Get the full report—crawler access, machine structure, answerable content, entity clarity and renderability, with what to fix first.
AI answers are the new first impression.
This automated scan is provided for general informational and demonstrative purposes only. Results reflect a limited, automated review of publicly available pages and do not constitute a comprehensive audit, nor legal, compliance, accessibility, financial or professional advice. For a complete assessment, talk to us.
Marketing Automation & AI FAQs
The ones we hear most.
No. HubSpot is common because a lot of our clients use it, but we build on whatever stack you have: Salesforce, Marketo, ActiveCampaign, Mailchimp, custom CRMs. If your tools have an API, we can usually automate against them. If they don’t, we’ll tell you upfront.
Usually no. Most teams have tools that could be doing more. We’d rather make your current stack work harder than sell you into a migration you don’t need. That said, sometimes the honest answer is the current tool is holding you back. We’ll say it if it’s true.
Something high-value, low-risk and easy to measure. Lead routing based on territory or company size. A welcome email sequence that actually follows up. Automated report generation. Quick wins build trust for the bigger builds that follow.
Cautiously optimistic and clear-eyed. AI is a solid first-draft tool and a great research assistant. It’s a bad final editor. We build AI tools that accelerate your team, never replace the judgment. If a draft is going out the door, a human read it. That’s a rule.
Depends entirely on scope. A single HubSpot workflow is a different number than a custom internal tool with three system integrations and ongoing maintenance. Most engagements start with a paid audit, then scope the build from there. That way you only commit once we know what’s worth building.
Automation Thinking
What we’ve learned about AI that actually works (and plenty that doesn’t).
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Marketing Planning for 2026: Everything You Need to Know
Recently, the American Marketing Association St. Louis Chapter asked me to speak on a panel about marketing planning—specifically, how I build marketing plans for my agency and our clients. I…
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Recruiting Ambitious Legal Minds at WashU Law
You can tell a lot about a university by how it speaks to its future students. And when that university sits a few blocks from your office, you feel even…
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Atomicdust Wins Best Marketing Firm in St. Louis for the Fifth Year in a Row
We got some nice news recently—Atomicdust has been named Best Marketing Firm in St. Louis by Small Business Monthly. The cherry on top? It’s the fifth year in a row…
Testimonials
In their own words.
Let’s talk automation.
(Bring the list of things your team keeps doing by hand.)
Blaise Hart-Schmidt
Director of Marketing & Sales
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