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Do Design Tools Limit Designers?
Let’s talk about the chicken and the egg for a minute. For centuries, this question of which came first has kept us all up at night staring at the stars,…
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Igniting a New Restaurant Brand for Cinder House
It was late in the afternoon, and Katie Werges and I were laying out design expressions in rows on the conference table. I had just started to brew a fresh…
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Real Estate Branding Gets an Encore
In order to receive an encore, you need a first act. Ours began in 2013 when developer Balke Brown Transwestern asked Atomicdust for help branding a new residential development concept.…
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Building Community Pride with Branding
University City is a melting pot of cultures. Bordering the city of St. Louis, U.City, as it’s affectionately called, is home to people of different backgrounds, colors, ages, religions and…
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Six Atomicdust Projects Featured in AIGA Design Show
You know, 10 years ago, Katie Werges and I would enter our agency’s design work in the annual AIGA St. Louis Design Show. Year after year, we would wait with…
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Does Rebranding Always Mean Changing Your Logo?
Often when a new client comes in to talk to us about a marketing project or a new website, we’ll mention that it might be a good time to consider…
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Branding Gets Personal With Coastal Business Supplies
What’s the power of a logo against the allure of a cheaper price? In a commoditized industry, what good is a rebrand? As Atomicdust worked with Coastal Business Supplies to…
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Anew Featured in PRINT Regional Design Annual 2017
Atomicdust’s brand identity for Anew is featured in the 2017 PRINT Regional Design Annual. In late 2016, Big Brothers Big Sisters of Eastern Missouri came to Atomicdust with a vision.…
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Top Five Blog Posts of 2017
Let’s take a look back at some of the blog posts that caught your attention in 2017. How to Turn Your B2B Website into a Sales Tool We get it…
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It’s a Designer’s Job to Create… and Destroy
I was recently digging through an old hard drive filled with some of my early design work, and I came across this layout. I think it was a poster I…
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Crafting a Brand Identity for Wheelhouse
The team behind Wheelhouse, a wildly successful restaurant and bar in downtown St. Louis, turned to Atomicdust to help them refine their brand identity and design new menus. After success…
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Atomicdust a Top Winner in National Health + Wellness Design Awards
Atomicdust was recently honored with five Health + Wellness Design Awards from Graphic Design USA – earning us a spot as one of the top winners nationally. GDUSA’s Health +…