No matter what he’s doing—advising a client on their digital marketing strategy, optimizing a website for SEO or coaching a sports team on the field—Sam Heaton is continually striving for improvement. That’s why we’re thrilled to welcome him to our…
February is a short month, but there are still lots of opportunities for marketers, designers and entrepreneurs to learn, grow and connect online. Keep scrolling to find events on email marketing, creative design and more. February 2, 2021 Innovate:…
A sea change is coming. Several tech platform updates coming in the next few months will create drastic differences in how digital marketing teams work and what they’re able to do, from ad targeting and retargeting to SEO performance. When…
I was talking to a buddy of mine recently about a conversation he had with a business owner looking for a new sales person. This was a smaller company, around 15 people, and they were looking to hire a rainmaker.…
From data privacy changes to new tech and trends, there’s a lot to know for 2021. Ensure your year is strong from the get-go by attending one (or all) of these marketing and design events happening in January. To see…
“All humor is risk.” That’s something Atomicdust Partner/Creative Director Mike Spakowski says sometimes when our team is debating where to take a project. Being funny is risky. You don’t know if the joke will land, if people will understand it,…
I’m going to say something that might come as a surprise. Great marketing isn’t all creative campaigns, consistent design and compelling copy. Yes, those things are incredibly important, but the key to making the biggest impact is thinking about the…
The first time I ever built a Google Ad, I was pretty intimidated. Even if you’ve never made one, you’ve almost certainly seen and clicked on Google Ads—they’re the paid search results at the top (and sometimes bottom) of the…
As COVID-19 spreads and the world changes a little more each day, making marketing decisions can be difficult, to say the least. Uncertainty about next steps—both as humans and as marketers—is rampant. But during this time of adversity, brands can…
Whenever we receive a phone call or email from a potential client, we ask them how they heard about Atomicdust. Sometimes they know someone we’ve worked with. Sometimes they’ve seen an ad on social media. Sometimes they’ve searched for the…
