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Eight Ways to Improve Your Marketing in 2019
The beginning of each new year is always full of good intentions. Even as I write this, my wife is walking around the house, telling me that this is “the…
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Atomicdust Earns Thirteen American Graphic Design Awards
GDUSA’s American Graphic Design Awards honor outstanding graphic communication. For 55 years, Graphic Design USA (GDUSA) has been an essential resource for graphic designers looking to keep up with the…
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Wesley Hastings Joins Atomicdust
We’re really excited to announce and welcome Senior Account Manager Wes Hastings to the Atomicdust team. Wes is driven to find strategic branding and marketing solutions for Atomicdust clients. That…
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Mike Spakowski to Speak at Association of National Advertisers Panel
Work-life balance? There’s an app for that. An awful lot of them, actually. The other day I stood up my friend and business advisor for lunch. Here’s what’s worse –…
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How to Turn Your B2B Website into a Sales Tool
Transforming your website into a sales tool starts with a shift in perspective. I can’t tell you how many times over the years I’ve been sitting in a meeting with…
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Atomicdust Earns Two Healthcare Advertising Awards
Even though we’ve been working – and winning awards – in the healthcare industry for 16 years, it’s still a thrill when our work is recognized by industry experts. This…
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Increase Website Leads By Thinking Like a Prospect
To increase website leads, think like a prospect: it’s all about getting to know your business first, rather than jumping straight into buying mode. One of the best salespeople I’ve…
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Six Tips to Turn a Free Trial User into a Paying Customer
As the SaaS (Software as a Service) market grows, the competitive landscape grows with it. If you’re the owner or marketing manager of a SaaS product with a free trial…
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Finding Patterns for Successful Marketing
Competitive, or comparative, research is an important step in building a marketing strategy that stands out. (Yes, even if you don’t think your competitors are doing anything particularly well.) In the past, we’ve…
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Skipping the Homepage
We tend to think of a website as a linear experience – you enter at the homepage and use the navigation or on-page links to move through other pages on…
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LinkedIn’s Redesigned Company Pages: What You Need to Know
Yesterday, LinkedIn announced they will soon be rolling out a new design to Company Pages. In an email to page owners, LinkedIn laid out what to expect with the change and…
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Seeing Things Differently: A New Website for COCA
At Atomicdust, we know COCA. We put COCA on a pedestal. We’re an agency with an unusually large number of amateur musicians, actors and dancers parading as designers, writers and…
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