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Making Web Development Simpler: Dotfiles, Installer Scripts and Deployment
After two years here at Atomicdust, I’m still relatively new to development. Like anyone new to coding, I’ve realized that there is an immense amount of information out there. There…
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Walking Away from Graphic Design
As a creative director, I look at design every day. I review internal design concepts, read countless magazines about design, own a million design books, watch case study videos on…
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Atomicdust on “What is SEO?”
Our clients often ask us about our approach to SEO, or search engine optimization. It’s an understandable question considering Google and others constantly update their algorithms. Sure, there are general…
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The End of Google Authorship
When we talk to clients about SEO, content strategy and Google+, one tactical tip seems to always come up – Google Authorship. We’ve written before about how Google Authorship allowed…
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Being Outstanding Means Standing Out
It’s officially fall, which means a change of music for me. The cold, gray, rainy weather makes me discard my usual musical lineup and break out one of my favorite…
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Copywriting and the Love of Learning
You’ve probably heard that Atomicdust is looking for a writer. What we’re really looking for is an autodidact, but that isn’t exactly a popular search term on Career Builder. Rich,…
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Why Professional Service Firms Need Email Marketing
Marketing is always a combination of messaging and frequency. While the majority of Atomicdust’s projects are more focused on branding and web design, there’s a marketing channel we use that…
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Keys to Success for B2B Social Media Marketing
On the internet, marketing trends are coming and going faster than ever. Do you remember frames, flash intros and even visitor counters? Marketers treat these trends predictably: first glorifying them,…
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Call Me Mentor: Asking All the Questions, Including “Why Me?”
Earlier this year, my friend James Walker (not that one, this one) asked me to do something I’d never done before. Granted, that isn’t a unique situation. There are literally…
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Sensor Stories: The Post-PC Era, Context and Wearables
At Atomicdust, we try to think through the entire experience a person will have while using a website or flipping through an annual report. To do this, we use contextual…
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Six Social Media and Digital Changes to Be Aware Of In April 2014
Life moves pretty fast… Ferris Bueller didn’t know the half of it. Lately, it seems like changes to the social media and digital landscape are occurring daily. Here’s a rundown…
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Getting Buy-in on Corporate Branding
When agencies present creative to a client for the first time, it can feel like dropping a bomb on the room. “Here’s your new brand identity. Boom!” The moment before…
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