Blog: Content Strategy

Atomicdust on “What is SEO?”

Our clients often ask us about our approach to SEO, or search engine optimization. It’s an understandable question considering Google and others constantly update their algorithms. Sure, there are general best practices about title tags, meta data length and more…


The End of Google Authorship

When we talk to clients about SEO, content strategy and Google+, one tactical tip seems to always come up – Google Authorship. We’ve written before about how Google Authorship allowed writers to link their Google+ profiles to the content they’ve…


Meet Atomicdust’s New Copywriter, Travis

As Atomicdust continues to grow, we keep adding talented people to our team. And we’re proud to announce our newest employee, Travis Randolph. He’s been in the world of copywriting for a little over seven years and is excited to join…


Copywriting and the Love of Learning

You’ve probably heard that Atomicdust is looking for a writer. What we’re really looking for is an autodidact, but that isn’t exactly a popular search term on Career Builder. Rich, Ken and I are the three writers on staff here,…


Building the Framework for Real-Time Marketing

A strong social media and content strategy should have a foundation of evergreen content created ahead of time – especially gated, high-value content to drive lead generation. But you also need to be flexible to account for current events, news…