A sea change is coming. Several tech platform updates coming in the next few months will create drastic differences in how digital marketing teams work and what they’re able to do, from ad targeting and retargeting to SEO performance. When…
We first started working with the City of O’Fallon, Illinois a few years ago when the city’s leadership hired us to create branding and a website for their economic development efforts. Since then, we’ve collaborated on several projects to support…
As COVID-19 spreads and the world changes a little more each day, making marketing decisions can be difficult, to say the least. Uncertainty about next steps—both as humans and as marketers—is rampant. But during this time of adversity, brands can…
Whenever we receive a phone call or email from a potential client, we ask them how they heard about Atomicdust. Sometimes they know someone we’ve worked with. Sometimes they’ve seen an ad on social media. Sometimes they’ve searched for the…
A few weeks ago on a phone call with a client, I was asked an interesting question. We’d been working with this client for about six months, executing various digital marketing strategies—social media ads and Google ads, among others—to generate…
If you’re visiting our office and hear someone yelling, “Wait! Wait! Wait!” there’s a good chance it’s Blaise Hart-Schmidt, our new Digital Marketing Manager, running to capture a photo, video or boomerang for the Atomicdust Instagram. If you follow us…
“The best marketing doesn’t feel like marketing.” I stumbled upon this quote a few weeks ago, and it struck a chord. Its author, Tom Fishburne, is a successful marketing cartoonist, which goes to show that any two seemingly unrelated jobs…
GDUSA’s American Graphic Design Awards honor outstanding graphic communication. For 55 years, Graphic Design USA (GDUSA) has been an essential resource for graphic designers looking to keep up with the latest news, people, trends, technology, products and services. Each year,…
In 2012, Elsevier launched ClinicalKey as a powerful “clinical insight engine” that enables physicians to search for the reference content they need to make smart decisions. Over the years, we helped ClinicalKey rebrand as they expanded to offer new features for nurses, pharmacists,…
In today’s fast-paced digital landscape, marketers are always hearing about the next big thing. The new social media channel or app that’s going to change the game. Chances are (being the savvy digital marketer that you are), you already have…