Author: Julie Rechtien

Science with Soul: Evolving the WashU Medicine Brand

WashU Medicine physicians and researchers deliver exceptional education and care across our region’s healthcare institutions.  They provide specialized care at St. Louis Children’s Hospital, conduct groundbreaking research at Siteman Cancer Center, perform critical interventions at Barnes-Jewish Hospital, offer routine wellness…


February 2024 Marketing + Design Events

Embrace the extra day and pack your calendar with inspiring marketing and design-centered events online and around St. Louis. Stay in the loop by following us on Instagram.   February 1 CES Speed Round: What Conversations from CES 2024 Tell…


Designing a Finer Diner Brand for Billy G’s

It’s hard to find a good breakfast spot in Chesterfield, Missouri. At least, that’s my opinion, as a kind-of foodie and Chesterfield native. Not that it’s low on options—it’s home of the “World’s Longest Strip Mall”—where just about every chain…


A Bold New Brand: From Ungerboeck to Momentus Technologies

Have you ever heard of the Apollo Theater? What about Harvard University? The NFL? Google? Behind the world’s largest and busiest venues and organizations, there’s a tool keeping all their event data in one place. It’s coordinating calendars, attendee counts,…


7 Ways to Make Your Next B2B Presentation Better

In a world with more Zoom calls and fewer long sales lunches, your sales deck has never been more important—because it may be the only thing your prospects remember. According to John Medina, author and biologist focused on brain development:…